CASE STUDY

“Voting School” Logo + Identity

Tova is the co-founder and creative lead of Voting School: a site dedicated entirely to providing a user-friendly, comprehensive state-by-state voting guide in the 2020 Presidential Election and the 2021 Georgia Senate Runoff Election. She created the brand’s style guide and design assets for each of its touchpoints from start to finish: website, social media platforms, eCommerce site, and e-newsletter. Below are just a handful of design samples from those key touchpoints.

 
VotingSchoolsite-desktop-nobackground.png
VotingSchoolsite-mobile.gif
 
Voting School intro.gif
VS-IG-INTROS-POST2.gif
 
Website-Library-Thumbnails-Arizona.gif
Website-Library-Thumbnails-Georgia.gif
Website-Library-Thumbnails-Florida.gif
Website-Library-Thumbnails-Oregon.gif
Website-Library-Thumbnails-NewYork.gif
Website-Library-Thumbnails-Michigan.gif
Website-Library-Thumbnails-RhodeIsland.gif
Website-Library-Thumbnails-NewJersey.gif
Website-Library-Thumbnails-California.gif
Website-Library-Thumbnails-Louisiana.gif
Website-Library-Thumbnails-Missouri.gif
Website-Library-Thumbnails-Delaware.gif
Website-Library-Thumbnails-Texas.gif
Website-Library-Thumbnails-NewMexico.gif
 
 
VotingSchool-StyleGuide.jpg
 

ADDITIONAL CREDITS
Co-Founder, Voting School: Manasa Vedula
State icon images by Linseed Studio from The Noun Project


ADDITIONAL CASE STUDIES COMING SOON!